Pre-Launch ChecksAll text free from spelling and grammar issues (grammarly.com)Dummy text is removed or replaced with real textAll pages have content and are relevantPrivacy Policy / Cookie Policy created and linked in footerFavicon created and displays correctly (realfavicongenerator.net)Footer includes copyright statement404 page is created to be uniqueCustom CSS tested on CSS LintSite links all work and go to relevant pagesJavaScript is error freeImages all have ALT text addedSearch and search results function correctly (is applicable)OptimizationImages have been optimisedCSS is minified and combinedJavaScript is minified and combined (as much as possible)Enable gzip compressionDefer imagesCaching plugin installedSEOPage titles are unique, descriptive and SEO friendlyH1s used for page titles and only one H1 per pageXML sitemap has been generatedrobots.txt is generated301 redirects for redesign are prepared and in placeOpen Graph tags included across websiteSECURITYWordPress login URL is changedWordPress username is unique (not admin or user)Security plugin installed (Shield is our choice as is lightweight)Browser TestingWindows / AndroidDisplays & works correctly in IE11 (if applicable)Displays & works correctly in Microsoft EdgeDisplays & works correctly in FirefoxDisplays & works correctly in ChromeDisplays & works correctly in Tablet ChromeDisplays & works correctly in Mobile ChromeDisplays & works correctly on large resolutionsMac / IOSDisplays & works correctly in FirefoxDisplays & works correctly in ChromeDisplays & works correctly in SafariDisplays & works correctly in Mobile SafariDisplays & works correctly in Tablet SafariDisplays & works correctly in Mobile ChromeDisplays & works correctly in Tablet ChromeDisplays & works correctly on large resolutionsPost-Launch ChecksWebsite can be accessed by the search engines (remove noindex, nofollow for pages)SSL certificates successfully installedRedirect all HTTP to HTTPSImages, media and links are all the live URLAdd SPF record to DNS records for better mail deliverySet up SMTP to guarantee mail deliveryForms have been tested and processed correctlyForms send to the correct recipientForms have confirmation URL or event tracking so submissions can be trackedSet up CDN (CloudFlare is our choice and is free)Webfonts set to production (if applicable, for example if using typekit)301 redirects are in place and working correctlyGoogle Analytics and relevant analytics/tracking tools installedSite added to Google Webmaster tools, sitemap submitted and request indexing